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Certificate in Cross Selling

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Cross Sell


About Cross Sell

Cross-selling involves selling related, supplementary products or services based on the customer’s interest in, or purchase of, one of your company’s products.

The objective of cross-selling can be either to increase the income derived from the client or to protect the relationship with the client or clients. The approach to the process of cross-selling can be varied.

In practice, large businesses usually combine cross-selling and up-selling techniques to increase revenue.


Why is Cross Sell important?

The benefits of Cross-selling for organizations are

•    Increases conversion rates of customers
•    Offers convenience and flexibility to customers
•    Balances the relationship between new and existing customers
•    Generates lead and convert them into loyal customers
•    Helps, improve customer service
•    Promotes innovation
•    Discourages churn and improves customer loyalty and experience


Who should take the Cross Sell Exam?

•    Sales professionals
•    Anyone who wants to assess their skills
•    Sales managers and senior executives
•    Sales consultants
•    Professionals working in outsourced companies and responsible for sales


Cross Sell Certification Course Outline

1. Theories of Selling
2. Prospecting, Objection Handling, and Closing
3. Functions of Salesperson
4. Sales Forecasting
5. Sales Management
6. Cross Selling


Certificate in Cross Selling FAQs

  • Sales Executive
  • Sales Representative
  • Regional Sales Manager
  • Sales Development Rep
  • Sales Manager

  • Follow-Up
  • Strong Communication
  • Be Positive
  • Demonstrate Value
  • Negotiations Skills
  • Be humble

Cross-selling is an activity when an organization or its salesperson sells a customer a complementary or similar product to what that the customer is already buying. 

  • Student
  • Professionals engaging in sales activities
  • Customer Service Representatives
  • Sales Support team
  • Customer Support
  • Sales Representatives